Student Journey: Jo Beth Bootz

“The right stories can open our hearts and change who we are.”

Janet Murray

About Jo Beth

Jo Beth Bootz is the Media Communications and Broadcasting Program Instructor at the Southern Indiana Career & Technical Center in Evansville. She embarked on her media journey during high school with a focus on radio broadcasting during her senior year as part of the Career and Technical Education program through the EVSC. Building on this foundation, Jo Beth pursued her passion at Indiana University, earning a degree in Telecommunications and Communication and Culture.

Throughout her college years, Jo Beth demonstrated her dedication to media by collaborating with the IU Office of Communications and Marketing. She produced a syndicated program for high school radio stations in Indiana and gained valuable experience through a summer internship in video production with KSTN in Seattle, Washington. Jo Beth earned a prestigious summer fellowship from the International Radio and Television Society after graduation. This opportunity led her to New York, where she interned with the Sesame Workshop, contributing to home video production for Sesame Street.

In her professional career, Jo Beth worked in marketing communications with Windstream Communications, Youth Resources of Southwestern Indiana, Habitat for Humanity of Evansville, and Macaroni Kid National. In 2020, Jo Beth transitioned to education, channeling her passion for media to inspire the next generation. Despite her diverse experiences, she circled back to the program and radio station where she started as a high school student. In addition to her full-time role, Jo Beth engages in freelance projects focusing on marketing communications and provides voice-over services to clients regionally and nationally. Her work can be heard on iHeartRadio’s iRead2Know literacy station.

Jo Beth is in her second semester of the Emerging Media Design and Development program.

Thoughts on the EMMD Spring Workshop

As a low-res student, the journey to Indianapolis combines excitement, anticipation, and genuine education alongside fellow professionals. In online learning, our weeks are often consumed by work, family, friends, and extracurricular activities. However, Ball State’s four-day workshop for EMDD at the beginning of each semester, where professionals convene, serves as a welcoming gateway, fostering connections with the curriculum and peers in the cohort.

The workshop became an immediate hub for bonding, featuring Dr. Maloney’s engaging stoke activities, an escape room challenge set to the backdrop of 80’s music and cars, and Dr. Fisher’s commitment to teaching a new system for crafting interactive digital experiences. Discussions traversed diverse topics, from Star Wars to Westworld, exploring storytelling models from Freytag, Kishotenketsu, and Vonnegut, and embracing Janet Murray as our personal Godmother of IDN. The exchange of knowledge and ideas during these sessions was unparalleled.

The workshop concluded with a creative challenge amid discussions, lectures, and group activities. Teams drew on their love and understanding of impactful storytelling, combining it with the structure of digital narrative using Unity for the first time. And boy, was that a challenge! Drawing inspiration from our escape room experience, two teams “competed,” weaving narratives featuring a casino mob boss to a spooky treasure hunt complete with a haunted mansion—all constructed within a text-based experience, challenging our storytelling and programming skills. Undoubtedly, each of us embarked on a Hero’s journey from Wednesday through Saturday, initiating or continuing our education journey with the EMDD family.

Would you like to join Jo Beth on her journey? Follow EMDD on Instagram, Facebook, and LinkedIn. Visit our Ball State University webpage for more information or to join our program.

Small Town, Big Stories

Small Town, Big Stories

I hoʻokāhi ka umauma, hoʻokāhi ke aloha (All abreast together, one in love. All united in harmony and love)

In Spring of 2021, three Ball State University Emerging Media Design and Development (EMDD) graduate students completed a class project about Wailuku’s ‘Īao Valley. This topic became the springboard for a year-long EMDD capstone project with a group of eight students and partner SMALL TOWN * BIG ART (ST*BA) to promote storytelling in Wailuku Town. The goal of this project was to implement an oral storytelling experience which aligns with the vision and mission of ST*BAMaui Public Art Corps, and Maui Historical Society. To accomplish this goal, the team designed a digital interactive storytelling activity including questions, locations to visit, and local stories to inspire others to share stories in a fun and engaging way to enhance a sense of community among Wailuku residents.


This project allowed the perfect opportunity for the EMDD team to leverage their graduate studies in the areas of design thinking, transmedia storytelling, and user experience. The team began by meeting with ST*BA to better understand the opportunity space. They then began with empathy research. They spoke to Wailuku residents, artists, and business owners to better understand the opportunity space and the culture. Elements of this research served as reminders throughout the life of the project, and the team created personas to represent typical users and a user journey map to visualize their path through the proposed experience. This part of the project created a great sense of deep respect and reverence for the community members, their rich history, and their values.

From there, the team worked with additional community members to brainstorm ideas that inspired the first low-fidelity prototypes. The team created those prototypes, evaluated them, and narrowed them (sometimes sadly letting go of beloved ideas) based on feasibility and adherence to the project goals and community feedback. Once narrowed, the team created a mid-fidelity prototype and heavily tested both the content and functionality of the storytelling experience with Wailuku residents. The feedback from this testing sparked continued functionality and content improvements.

A different group of Ball State University students, Digital Corps, created the digital experience based on detailed design and requirements. This early release version of the experience was tested a final time in Wailuku the weekend of April 2, 2022 as students observed and asked questions in person in Wailuku town. The experience is now live. Users can access the experience through the QR code on seven different cards that feature local murals. The team will hand the experience over to ST*BA for future enhancements.

This project was a fun and rewarding immersive learning experience that the team hopes will  engage Wailuku residents and encourage them to tell and listen to stories. Mahalo to all who helped with this project.

Picture of Lisa Kemp

Lisa Kemp

Lisa Kemp is the content writer for the Small Town, Big Stories project team.

MATCH POINT TEAM JOINS UCLA-MVB IN ATLANTA FOR YOUTH CLINICS, MATCHES AT MOREHOUSE & FORT VALLEY STATE



MATCH POINT TEAM JOINS UCLA-MVB IN ATLANTA FOR YOUTH CLINICS, MATCHES AT MOREHOUSE & FORT VALLEY STATE

Written by: Dexter Ohaeri, Sarah Alison, Bridget-Anne Burke, Leo Herrera

The Match Point team joined the UCLA Men’s Volleyball team in Atlanta March 21-27 for a series of youth and coaching clinics and matches against Morehouse College and Fort Valley State University. The trip supported production for the upcoming Match Point documentary sequel that will chronicle the inaugural season for six new men’s volleyball programs at Historically Black Colleges and Universities (HBCUs), two of which are in Georgia. The new HBCU teams comprise the Southern Intercollegiate Athletic Conference, also new to men’s volleyball in 2022. The addition of the SIAC is part of a national effort to increase opportunities for minority athletes.

UCLA traveled to Atlanta in support of a nationwide campaign led by First Point Volleyball Foundation with specific foundational goals to improve men’s collegiate volleyball roster and scholarship opportunities, to increase opportunities for boys to learn the game and develop their skills in club, middle school, and high school programs, and to provide boys from low-income communities the opportunity to play and learn the game. 

Youth and Coaching Clinics

The week kicked off on Tuesday, March 22 with players and coaching clinics at Lakepoint Sports Complex near Atlanta. More than 150 girls and boys, coaches, and parents attended the event during which UCLA coaches and players led drills and shared knowledge about the game. 

School Visits

On Wednesday, March 23, the team visited Howard Middle School – a former high school where Martin Luther King attended – and Hope-Hill Elementary School to expose a new generation to the game. “The kids were great,” said UCLA Head Coach John Speraw. They were enthusiastic, engaged, and curious. Our players were wonderful ambassadors for the sport and UCLA. They are role models who will inspire future generations of volleyball players.”

As the UCLA players began the exhibitions, students screamed with excitement. After watching them play, students at both schools were eager to join the UCLA team on the court. The players took their time to show students how to set, pass and hit. The true joy on the students’ faces brought energy and enthusiasm to the UCLA players. 

Many students asked questions of the players like: “Who is the tallest?” “Who hits the hardest?” “Who is the best player?” “Who is the worst player?” and “Why did you want to play volleyball?” The sessions ended with high-fives and hugs.  

HBCU practices

“Go Tigers!” is splashed high above the court at Forbes Arena, a gym that is decked out in Morehouse’s classic maroon colors. Morehouse hosted the Bruins’ staff and team several times leading up to a match between the two teams on Friday, with both using the space to practice throughout the week. On March 23, Speraw and UCLA Assistant Coach John Hawks headed back to Forbes Arena to lead a practice for the Morehouse men’s volleyball team with Morehouse head coach Emory Lightfoot. For senior Collin Cecepcion, a Los Angeles native who in high school remembers watching and studying Speraw, it was an exciting full-circle moment. “To be able to be taught by him is a once in a lifetime opportunity to be taught by an LA legend,” Cecepcion said.

The next day, UCLA headed south of Atlanta for a joint practice with Fort Valley State University. “I love giving back to the game that’s given me so much,” Speraw said about leading practices with both Morehouse and Fort Valley State players. 

HBCU matches

After the Morehouse match, Speraw applauded the players, Morehouse staff and crowd. “Morehouse didn’t win tonight, but I look forward to the day they win their first match on this court,” he said. It will be a great day for all of us, a great day for Morehouse, and a great day for volleyball.” 

Although Morehouse lost the match, they still made a number of plays that erupted the crowd in excitement. Early in the first set, Cecepcion blocked UCLA hitters for a point that wowed fans.. UCLA won the match 25-8, 25-9, and 25-5. On Saturday, March 26, UCLA played at Fort Valley State and won 25-8, 25-10, 25-11…

Mythcast Trailer

EMDD Blog

Mythcast Trailer

Welcome to Mythcast from the students at the Center for Emerging Media Design & Development at Ball State University. List for a murmur from under the pandemic blanket-fort recording studio to hear how our process went…

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Mythcast Episode 1 Released

EMDD Blog

Mythcast: Episode One RELEASED

How to Train Your Demodog

How might we train a demodog? This adolescent form of a demogorgon from Stranger Things storyworld proves to be a compelling (and troublesome) challenge for students at the Center for Emerging Media Design & Development. Listen to how they apply design thinking and usability research to (hypothetically, anyway) train one! They get some important help from zoo keepers and wolf-dog owners. 

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Rise of the Award-Winning Match Point Project

Rise of the Award-Winning Match Point Project

“This transmedia project matters because we are shedding light on a topic that has a lot of misconceptions, like that volleyball is a girls’ sport. I hope we inspire the next generation of young athletes to become interested in playing volleyball, and that one day, some of those kids get to represent the USA at the Olympics.”

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Project Awards and Recognition

Match Point: The Rise of Men’s Volleyball is now an award winning documentary! This film took home an award of excellence at the Broadcast Education Association’s Festival of Media Arts. Along with the film, the Match Point Transmedia Campaign won the honor of second place in the entire festival for interactive media. The festival had a record year with over 1,700 entries. 

In the spring of 2020, Match Point: The Rise of Men’s Volleyball was nominated for an Emmy award in the directing non-live film category. Check out the official trailer here

The Match Point Project tells the important story of the growing need for boy’s and men’s volleyball and the impact a sport can have on an athlete’s life. Throughout the project, students collaborated with Kerri Walsh Jennings (4x Olympian, 3x Olympic Gold Medalist)Micah Christenson (USA Men’s Volleyball, American Volleyball Coaches Association), Lloy Ball (4x Olympian, Olympic Gold Medalist, NCAA Volleyball), Casey Patterson (USA Beach Volleyball Olympian), and Stafford Slick (AVP Beach Volleyball Champion). These collaborative discussions make up the podcast, social media posts, and blog content.  

BEA Festival of Media Arts - 2nd Place - Interactive Multimedia 

Emmy® Nominated - Directing Non-Live

BEA Festival of Media Arts - Award of Excellence - Documentary 

The Transmedia Campaign

The Match Point transmedia campaign is responsible for promoting and extending the mission of the Match Point documentary. The film explores opportunities for minority and underserved communities within volleyball, which is the fastest growing boys’ and men’s sport in the U.S. The transmedia campaign consists of four main storytelling components: a mobile game app, a website, a podcast, and a social media campaign.

The Match Point website is the main hub for the campaign that allows users to explore photo galleries, movie trailers, blog posts, and other elements to learn more about boys’ and men’s volleyball. Match Point: The Game is a weekly pick’em confidence league app that engages users by encouraging active participation in the men’s volleyball collegiate season. The Match Point podcast, Aces Only, is a bi-weekly podcast featuring one-on-one interviews with prominent athletes, sports influencers, and coaches connected to boys’ and men’s volleyball. Match Point can also be found on Facebook, Twitter, and YouTube—the social media campaign goes beyond telling stories of individual people and expands on the storyworld through sports trivia, history, and behind-the-scenes footage from the making of the documentary.

The team behind the award-winning transmedia campaign includes Parker Swartz, Rachel Edwards, Erin Drennan-Bonner, Elijah Yarde, and Jacob Newell, led by Dr. Jennifer Palilonis. “The thing I love about this project is that there are so many unique stories to tell, and we’ve been able to incorporate so many different platforms into the campaign to tell those stories,” said Parker Swartz, who is not only on the transmedia team but also the director and executive producer of the documentary. The transmedia team members did not all step into this project with a background in boys’ and men’s volleyball and learned everything they needed to along the way. Elijah Yarde, Match Point’s web designer, said, “I knew nothing about volleyball, and far less about men’s volleyball. It’s been insightful learning a totally brand new subject then applying and using that knowledge in a meaningful way.”

 

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Design Thinking Session With Hasten Hebrew Academy Students​

Design Thinking Session With Hasten Hebrew Academy Students

The Hasten Hebrew Academy of Indianapolis team has been hard at work creating a design thinking workshop/field trip for the middle schoolers of the Hasten Hebrew Academy. The team designed a full-day, on-campus experience for 32 students and their teachers, taking them through the DLLE, EMDD Lab, and Digital Corps to inspire their own museum’s design. Last week, the team led a half-day design thinking workshop to gather ideas for developing the museum’s brand, which also aided in their research on the efficacy of design thinking with middle schoolers. The rest of the semester, the HHAI team will analyze the collected data to influence their production of a design thinking blueprint for middle school classrooms, as well as continue to facilitate the branding and storyworld of Hasten’s Holocaust Museum.

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EMDD Project Featured On WFYI

EMDD Project Featured On WFYI

Remix the Symphony is a transmedia experience that encourages new audience members to engage with the Indianapolis Symphony Orchestra’s Lilly Classical Series through live events and digital content. It was developed as part of EMDD’s research and creative project labs. As producer, I led my team through a year of ethnographic research, academic research, and user testing to develop an experience that would engage a younger audience new to the ISO and classical music.

In January 2017, Remix the Symphony launched. This semester, we are concentrating on producing content that makes it easy for our audience to personally connect to classical music and to connect classical music to contemporary music they already love. The idea of remixing is threaded throughout everything we do. When we first started developing the project, we knew we wanted to do a Remix Contest, where we would invite musicians to remix music that the ISO is playing in their current season. However, as my team did more user testing, we discovered that everyone wanted a way to connect classical music to their personal style of art, not just musicians. This was the inspiration behind our Remix Nights.

For our Remix Nights, we partnered with two local arts organizations, The Geeky Press and Cat Head Press, to host events where artists of all disciplines could remix classical music in their own style. With the help of a live DJ who played music that will be featured at upcoming ISO concerts, we made a space that felt much closer to a party than anything else. At our first night with The Geeky Press, we invited writers to create flash fiction, poetry, or collages inspired by a playlist of classical music. At our night with Cat Head Press, we concentrated on visual art. The pieces that were created at each Remix Night will be featured in content that we’ll release throughout the month of March, which means that an even wider audience will be able to see how people from the Indy community interpreted classical music.

WFYI produced a piece about our first Remix Night with The Geeky Press. You can listen to it starting at 17:17.

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